Innovation for the
YouTube era

Ask Studio on Mobile
Ask Studio in your pocket

Ask questions and get help with your channel directly from your phone

YouTube Studio
Create a brand pitch

Create a customized brand deal pitch and Media Kit to land deals

YouTube Studio
Optimize your Catalog

Find opportunities to update older videos and drive new views

Ask Studio
Get feedback on your video drafts

Turn rough ideas into compelling stories with AI feedback. Let AI generate the optimized titles and thumbnails to drive more views.

Video A/B Testing
Test edits, win views

Test multiple versions and let the data find your winning video

Research
Find outlier ideas

Uncover patterns and ideas to inspire your next video

Insights
Understand your analytics

Turn raw channel metrics and data into real strategy

Dynamic Thumbnails
Serve the ideal thumbnail for every viewer

Upload up to three per video and the system matches them to the right viewers

Personalized Comment Moderation
Smart comment filtering

A new, custom way to moderate your comments based on your personal preferences.

Shorts & YouTube Create App
Conversational editing

Start from suggested prompts or your own for a first draft. Continue to chat to reorder, trim and more with personalized suggestions to fine tune — jump into edit manually anytime to refine.

Likeness detection
Protect your likeness

Detect and remove unauthorized AI uses of your face and speaking voice

Brand partnerships
YouTube Creator Partnerships

Get discovered by brands and agencies for partnership opportunities. Now live in 20 countries and integrated with 60 agency partners by the end of the year.

Brand partnerships
Supercharge your reach with brand partner access

Introducing an easier way to share brand partner access. Partners can amplify your top performing content using a code.

Shopping
New country expansion unlocks 35 total markets by EOY

Expand your affiliate sales to a global audience

Shopping
Affiliate Campaigns

Get discovered by merchants and receive time-bound targeted invitations to tag products from brands with exclusive incentives, including exclusive commission rates and bonuses — all while you're in total control of the content.

Shopping
Automated offer localization

Swap links seamlessly so international fans can buy instantly

Shopping
Amazon international expansion

Partnering with Amazon to allow creators to tag products in the US and more countries coming this fall

Live
Live showdown

Turn friendly competition into real-time revenue — co-streaming experiences that turn fan funding into interactive community gameplay.

Live
Watch With

Co-view live events or past uploads alongside your audience

Live
Auto dubbing

Instantly erase language barriers for viewers worldwide

Comments
GIFs

Fans can share reactions using our integrated GIF library

Comments
Living Room

Use your remote to leave comments from the couch

Fan Funding
Members-only Communities

Treat your most loyal subscribers to a private VIP space

Fan Funding
Hype with Jewels

Fans supercharge your leaderboard spot with Jewels, you earn Rubies.

Group messaging and video sharing
Group Messaging

Message your connections directly within the app

Custom Feeds
See exactly what you want, when you want it

Create saved tabs tailored to your specific moods, interests, and favorite topics.

Your podcast lineup
Podcast queue on autopilot

Get a weekly lineup of hand-picked episodes with a custom audio briefing explaining exactly why you'll love them

Ask Music
Meet your intelligent audio companion

Discover emerging artists, tune your recommendations, and dive deeper into the music you can't get enough of.

Ask YouTube on Search
Discover a new way to search on YouTube

Ask complex questions in your own words, get comprehensive results, and dive deeper with follow-ups.

Visual Understanding on Ask YouTube
Experience a smarter way to interact with videos

Identify on-screen products, techniques, and complex equations even if the video doesn't have a transcript.

Shopping on Ask YouTube
Explore a smarter way to shop creator product recommendations on screen

Ask specific product questions, check community sentiment, and verify prices all without leaving the video.

Shorts Series
Turn short-form content into your next bingeable show

Hook your audience with a serialized experience featuring custom thumbnails and sequential viewing

Posts on Living Room
Bring your community to the biggest screen in the house

Let TV viewers browse image carousels, leave comments, and drop likes directly from your channel page.

Image Posts on Shorts
Turn images and carousels into a powerful discovery engine

Grow your channel by posting images and carousels directly in the Shorts feed